[Inspired by Niki Pocock’s post on going to the next level in a career.]
Tired of reading tips on how to manage your online presence? Do you often know more than the presenter on the topic of social media in your profession? What does one do if all of a sudden you are functioning pretty efficiently in real life AND online?
These and other questions have been plaguing me for a little while. I really like this digital culture we are all growing so accustomed to and I’d like to think I am generally pretty good at it. I Google myself and am learning to manage my SEO. I do my best to create good content and share it across multiple networks. I am making connections and sharing ideas. So what do I do when every article I read tells me to “start a twitter account” and “connect with professionals” in my field? What is the next step?
For those who have followed me for a little while (all 5 of you!), you know I am obsessed with PR folks. It always seems like they are ahead of the curve on the new what next and I do my best to take advice as it is given. So here’s the quandary – I am not in PR. I am on track to become a Information Professional and will probably work in a library or museum. I wonder if there are different approaches I should be considering for a job search. Now the Library/Museum world is pretty hip and the tech craze is all the rage there too, but I am starting to get the sense that managing my online profile is one small portion of the work I need to do to land a career. (Do I really have to go to conferences and pass out resumes?)
I have no wisdom to offer here and no real conclusion. I guess the question is how do you take all the effort you have put into social media/online connections and transition that to real life opportunities? Does this work better in some fields and not in others? When can get I my “Ultimate Social Media Guru” badge and how much will that be worth IRL? (JK on that last one!) Tips?
(I am sure some of my PR peeps have written on this very topic, or could direct me to some good posts!)